Department of Journalism and Mass Communication

And

Institute of Business Management

Event Proposal
  1. Activity Type:Co-Curricular (Academic)
  2. Activity Level: National
  3. Title and theme of the event:Reinventing News-Media, Management and Economics.
  4. Targeted audience:Academicians/Professionals/Representatives of media houses/Scholars/ Students etc
  5. Expected Number of Participants: 100
  6. Proposed Date:18&19March2020(Wednesday & Thursday)
  7. Concept Note: News media, particularly, Television has been leading Indian political, economic and management phenomenon for the last over two decades, but over the years it has lost its reliability and has become less effective. Its content and delivery has suffered.

Further changing global business dynamics, fierce competition, technological advancement and economic reforms call for dynamic strategies and inspiring leadership in order to sustain and achieve inspiring results in Media and Management.

In such circumstances, strategic reinventions may prove to be a powerful tool for value addition in media, management, economics& technology. Reinventing could take place in multiple dimensions from reporting to advertising, economics to operations, marketing to leadership, regional economic integration to cultural integration.

This conference invites scholarly articles on reinventing strategies for media, management and economics.

The society needs to discuss various aspects that shape and influence the news. It is essential to fulfill the dream of a happy society and overall growth. Without free discussion the path to development may become murky.

Sub Themes

The following themes would like to take stock from the intellectuals, professionals and academics to set the course :

A – Reinventing New – Journalism and New India

  • TV – is it giving news?
  • Print (online newspaper) – has it become more expansive and penetrating?
  • Social Media – News or …..?
  • or Post Truth
  • or Campaign
  • or Propaganda
  • or Disinformation
  • Where is the reader, listener, viewer?

B- Advertising & PR – Aggressive & News Twister/Moulder

  • New Dimensions
  • Paid Content

C-Management – Is it supreme?

  • HR does it promote talent or …
  • Branding real or illusive
  • Technology – benefits and problems

D-Economics

  • Determinates of Economic Development
  • Is GDP influenced By Media
  • GST in Indian Economy: Pros and Cons

Panel Discussion-

Advertising and Public Relations- their Aggressive Posture in Hybrid Practice of News in Post-Factual Age

Or

Changing contours of content in news media- the role and impact of Advertising and PR industry

  • Three Senior Media Personalities
  • Two Senior Academicians
  • Media Public, Business Public and Society

Submission of abstracts and full papers:

8. Please send the abstract to the Convener, National Conference on Reinventing News-Media, Management and Economics. Abstracts should not exceed 150-200 words. Submission by e-mail attachment using MS Word is required. Author/s will follow the APA Style for the submission. Include one separate title page containing title, author/s, affiliation/s and the address, phone, fax and e-mail of the lead author. All the abstracts will be peer reviewed by the experts’ committee. Only abstracts, accepted for presentation, would be notified for submitting the final and full papers.

Deadline for submission of abstracts …………………………………………March 05, 2020

Deadline for submission of full paper…………………………………………March 07, 2020

Deadline for Registration…………………………………………………………March 12, 2020

Conference Dates…………………………………………………………………….March, 18-19, 2020

Registration Fee:

Academicians/Professionals/Representatives of media houses/Scholars/ Students

Faculty……………………………………………………………………Rs.1000/-

Research Scholars …………………….………………………………….…Rs.700/-

Students…………………………….………………………………..……Rs.300/-

Note-Participants can register for paid accommodation facility. (March 10, 2020)

For further Details contacts us-

Convener
Prof. Shivaji Sarkar
DJMC, Mangalayatan University, Beswan, Aligarh-202145 (U.P.)
Mob: 9810226435
E-mail: [email protected]

For Registration and Inquiry

Coordinator
Dr. Rajeev Sharma
Mob: 9457005233
E-mail: [email protected]